Thailand Tightens Alcohol Rules, New Fines Target Drinkers

Thailand Tightens Alcohol Rules, New Fines Target Drinkers

Thailand has updated its Alcoholic Beverage Control Act to allow fines for individuals caught drinking outside the legally permitted hours. The revised law sets penalties of up to 10,000 baht for violators and has created uncertainty among both consumers and businesses about what counts as “restricted-hour” drinking. Tourism and nightlife operators worry that the stricter measures may affect visitor experiences, especially in entertainment districts. While selling hours remain unchanged, the broader enforcement powers mean people can now be punished even when they are not the sellers. Officials say the intention is to reduce alcohol-related harm and support public health.