Lufthansa launches new fare concept in Europe

[george]

Lufthansa Launches New Fare Concept in Europe

Lufthansa has today (28 July 2015) introduced a new price concept for flights in Europe.

The new Economy Class fare options “Light”, “Classic” and “Flex” shall apply from 1 October 2015, for domestic and European flights and will offer different services depending on the price.

The various fare options differentiate themselves in the areas of free luggage, seat reservations, as well as rebooking and cancellations options. The choice will now consist of a fully flexible Business Class fare and three new Economy Class fares.

Jens Bischof, Member of the Lufthansa German Airlines Board and Chief Commercial Officer (CCO) of Deutsche Lufthansa AG, said, “It is the wish of many customers to only pay for the services they actually make use of. With this new fare concept, we are doing just that. In the future, given this flexibility, every passenger will be able to individually create a tailor-made flight with the various service components that we are offering. The price options, Light, Classic and Flex, are more transparent and allow customers in Economy Class a selection of fare options within Europe.”

In addition to the actual flight itself, all of the fare options include one piece of hand luggage, snacks and drinks on board, a reserved seat at check-in from 23 hours before take-off, as well as Award, Status and Select Miles.

For bookings in Economy Class, all three fare options are always available. Thus, different option packages can be combined on an outward and return flight. Additional services, such as seats with more legroom or an upgrade to Business Class, can be booked separately at any time, even after ticket purchase.

-- AsiaTrvelTips.com 2015-07-28

[canopus1969]

But it says 'domestic and European flights' so no use in Thailand

[CNXBKKMAN]

The big airlines are all copying the low cost airlines. You buy a flight then start clicking on the extras (extra revenue) , pay more if you want luggage, pay more if you want a seat with more legroom, bulkhead, emergency exit. if you forget or make a mistake, pay more at check-in (get fined). Its only a new concept for Lufthansa.

[tso310]

Always thought their low cost option was Germanwings.

[KhunBENQ]

Always thought their low cost option was Germanwings.

Yes and soon to be renamed "Eurowings" and engaging in some cooperation.

Lufthansa: another big name wasted.

No idea what they want to achieve with that.

They will never be able to compete in price with the cattle wagons (Easyjet, Ryanair etc.pp.).

[TheAppletons]

Yes and soon to be renamed "Eurowings" and engaging in some cooperation.

Lufthansa: another big name wasted.

No idea what they want to achieve with that.

They will never be able to compete in price with the cattle wagons (Easyjet, Ryanair etc.pp.).

I'm guessing it's a stealth price increase. They'll keep the "light" fares at the current economy rates and then start adding fees in the "classic" and "flex" fares knowing that some portion of their existing customer base will not tolerate the restrictions put on the "light" fares.

Voila! Instant revenue disguised as customer choice.

[CNXBKKMAN]

I was looking at Frontier Airlines the other day. When you book you can pay to choose your seat number. Not unusual . I thought just do online check-in and select a seat then save some cash. Wrong if you want to choose a seat during online check-in you have to pay the fee otherwise the airline will assign a seat and they warn you it may not be together to get you worrying. They do the cheap "lite" fare thing with all the restrictions and guff but if you pay about double the "lite" fare you get everything you traditionally got years ago, bags , meals, free date changes, standby to earlier or later flights no problem.

[Bangkok Barry]

Lufthansa have been trailing this for some time with Air Berlin, which they have a large stake in.