Thailand Gears Up for Tourist Boom: 12.2 Million Expected by Year-End

[snoop1130]

 

Thailand is on track to witness a dramatic uptick in foreign arrivals, targeting an impressive 12.2 million visitors in the final four months of 2024. This expected influx aims to push the annual total to nearly 36 million tourists, generating an anticipated 1.8 trillion baht in revenue, according to the Tourism Authority of Thailand (TAT).

 

TAT Governor, Thapanee Kiatphaibool, attributes this optimistic forecast to several key factors. The visa-free scheme, an array of festive events, and the resumption of international flights, now at 82% of their 2019 level, are all set to give tourism a significant boost. As of September 1, foreign arrivals have already reached 23 million, with substantial numbers coming from East Asia—particularly China—followed by Europe and South Asia.

 

However, the road ahead isn't without its hurdles. Thapanee noted that fierce competition from other Asian destinations, global economic unpredictability, and geopolitical conflicts pose significant risks. Despite these challenges, the domestic tourism landscape looks promising, with TAT projecting 72.5 million local trips and a revenue injection of 335 billion baht over the next four months.

 

In a strategic move to capture the Chinese market, TAT recently signed a letter of intent with Nanjing Tuniu International Travel Service on August 30. This partnership aims to attract Chinese tourists, especially independent travellers, through data sharing and joint participation in travel events. Nonglux Yooyendee, Director of TAT’s Shanghai office, highlighted ongoing collaborations with Tuniu, citing summer camp trips for Chinese students as an example.

 

 

 

 

The focus is on high-spending Chinese tourists to mitigate the impact of China's slower economy. Tourists booking through Tuniu typically spend around 3,000 yuan, or 14,400 baht, per day in Thailand. Tuniu has seen a 161% year-on-year increase in group tour bookings to Thailand in the first seven months of 2024, which bodes well for reaching TAT’s target of 8 million Chinese visitors by year-end.

 

To achieve this ambitious goal, an additional 3.25 million arrivals from China are needed. Despite challenges like recent flooding, Thapanee reassured that tourism sentiment remains upbeat, with a steady flow of tourists observed in the past week.

 

Thailand's tourism sector looks poised for a vibrant resurgence, promising a robust finale to 2024.

 

File photo for reference only

 

-- 2024-09-02

 

 

Get the ASEAN NOW daily NEWSLETTER - Click HERE to subscribe

[DonniePeverley]

Cheap mass tourism from India and China is an enviromental disaster. 

 

Turns away high spend tourists. 

 

An absolute disgrace .

 

A country addicted to cheap tourists. No attempts to diversify the economy. 

[Gottfrid]

3 hours ago, snoop1130 said:

This expected influx aims to push the annual total to nearly 36 million tourists, generating an anticipated 1.8 trillion baht in revenue, according to the Tourism Authority of Thailand (TAT).

They are just talking and talking and talking. So, now it´s 1,8 trillion anticipated. What a bunch of clowns!

This is how it sounded at first: Thailand Targets Massive Tourism Revenue in 2024 (prd.go.th) (Then it was 3,5 trillion that was the target.

After that: Thai tourism aims sky-high: 3 trillion baht revenue target unveiled | Thaiger (thethaiger.com) (The total was 3,3 trillion)

Before that it was 3 trillion for 2023: Thailand targets 3 trillion baht tourism revenue in 2023 with sustainability focus | Thaiger (thethaiger.com) (Ba-ha-ha-ha-ha) Bla...bla....bla....

For 2025 it´s set for 3,4 trillion: https://thailand.prd.go.th/en/content/category/detail/id/2874/iid/305356 

Edited September 2 by Gottfrid

[MalcolmB]

2 minutes ago, Gottfrid said:

They are just talking and talking and talking. So, now it´s 1,8 trillion anticipated. What a bunch of clowns!

This is how it sounded at first: Thailand Targets Massive Tourism Revenue in 2024 (prd.go.th) (Then it was 3,5 trillion that was the target.

After that: Thai tourism aims sky-high: 3 trillion baht revenue target unveiled | Thaiger (thethaiger.com) (The total was 3,3 trillion)

Before that it was 3 trillion for 2023: Thailand targets 3 trillion baht tourism revenue in 2023 with sustainability focus | Thaiger (thethaiger.com) (Ba-ha-ha-ha-ha-1) Bla...bla....bla....

For 2025 it´s set for 3,4 trillion: 

I think they will be closer to knowing than you.

 

Whatever figure they said you would have argued. You cannot help yourself. 
As if you would know.
 

Sounds like you would like Thailand to fail. We don’t need people like you in Thailand. 
Nothing worse than an uninvited immigrant who is anti the people of the country he has shown up to. 

[Gottfrid]

5 minutes ago, MalcolmB said:

I think they will be closer to knowing than you.

 

Whatever figure they said you would have argued. You cannot help yourself. 
As if you would know.
 

Sounds like you would like Thailand to fail. We don’t need people like you in Thailand. 
Nothing worse than an uninvited immigrant who is anti the people of the country he has shown up to. 

Where do you find that I am anti to the people. The government that is now, and that has been before during many years has not and is not elected by a majority. I am questioning their capabilities to calculate, as the number always change. It will be when lower when they sum up the year.

Now tell me where I am anti people? Did I say that I wanted them to fail?

You will do much better to not accuse people of things they never said nor posted.

[MalcolmB]

2 hours ago, Gottfrid said:

Where do you find that I am anti to the people. The government that is now, and that has been before during many years has not and is not elected by a majority. I am questioning their capabilities to calculate, as the number always change. It will be when lower when they sum up the year.

Now tell me where I am anti people? Did I say that I wanted them to fail?

You will do much better to not accuse people of things they never said nor posted.

What are you on about?

 

TAT are not elected by the people in an election.

 

They have a board and employ thousands and over the years have turned Thailand into a tourism powerhouse, which has contributed greatly and has benefitted millions of Thais as well as those from neighboring countries.

 

No need for nasty snide remarks from a plonker.

[BayArea]

4 hours ago, DonniePeverley said:

Cheap mass tourism from India and China is an enviromental disaster. 

 

Turns away high spend tourists. 

 

An absolute disgrace .

 

A country addicted to cheap tourists. No attempts to diversify the economy. 

I believe at this point and time; the Thai gov't and its private sectors are at a loss on what to do to enhance or generate revenue for the stagnant economy other than to put all their collective eggs in the tourism basket. It seems everything they report, and implement is all going to tourism. 

[sanabavy IV]

tat at it, again 

[bendejo]

9 hours ago, snoop1130 said:

targeting an impressive 12.2 million visitors in the final four months of 2024

If they all arrive the same day it would be a sight to see.

 

[Geoffggi]

It matters not how many NON-PAYING tourists they get it's only a body count that does very little for the economy ..............LOL

[hotchilli]

12 hours ago, snoop1130 said:

Thailand is on track to witness a dramatic uptick in foreign arrivals, targeting an impressive 12.2 million visitors in the final four months of 2024

Good, if it wasn't for tourism Thailand would be bankrupt... 

lets hope they never have to close the borders again.

[hotchilli]

9 hours ago, DonniePeverley said:

Turns away high spend tourists

High end spending tourists have far better places to visit... 

[ikke1959]

Expect is the magic word in Thailand.... but it is nothing more... Same sex marriage is being expected  at the end of this year, but with no signing yet and no publishing in he royal gazet it is impossible for gay couples to marry this year anymore.  No big floods are expected.. but measures are taken to prevent that Bangkok will be flooded .. Expect many tourists, but the reality will be otherwise, expect the Government  working end of August, but maybe it will be mid September, expect the digital wallet, but people will end empty handed... expect

[chiang mai]

Reverting to the mass tourism market is at odds with the desire to have a better class of tourist who spends more, perhaps they should go the whole hog and start to offer backpacker specials as well.

[Dcheech]

We are going to have a boom.  Happy Days Are Here Again! 

[Spock]

It says above that tourists booking through the Tunia group typically spend 14,000 baht a day in Thailand! If that's per person, either that's a lot of money or I am the cheapest of tourist Charlies. I'd spend 2000 on a normal day, maybe less. I can't even begin to think how I would spend 14000B a day. Maybe if I hit the Viagra, the bars and the drugs I could make a dent in that amount, but that's not how your average Chinese would spend his money.

[ChipButty]

They might be almost right on this one, we are almost fully booked for December and January, 

[TheFishman1]

I think there’s double counting TT

[Gottfrid]

7 hours ago, MalcolmB said:

What are you on about?

 

TAT are not elected by the people in an election.

 

They have a board and employ thousands and over the years have turned Thailand into a tourism powerhouse, which has contributed greatly and has benefitted millions of Thais as well as those from neighboring countries.

 

No need for nasty snide remarks from a plonker.

Do you have a problem of not going personal, when posting in the forum? This time is name calling, before it was no need to be in Thailand.

 

I will try again. Who is the top of TAT. Oh, that will be the sports and tourism minister and the department around, right? Or, will you deny that as well?

[Gottfrid]

9 hours ago, MalcolmB said:

Whatever figure they said you would have argued.

No, I wouldn´t! However, when it´s going down from 3,5 trillion to 1,8 trillion, then I will discuss that and provide links as proof of the difference. That is not arguing. It´s providing facts open for a discussion.

[Skeptic7]

Tourist "Boom-Boom" more like 

[MalcolmB]

14 minutes ago, Gottfrid said:

No, I wouldn´t! However, when it´s going down from 3,5 trillion to 1,8 trillion, then I will discuss that and provide links as proof of the difference. That is not arguing. It´s providing facts open for a discussion.

The 1.8 trillion is the remainder of the year.

The 3.5 trillion is for the whole year.

i can see how you got confused and then all frustrated.

Glad I could clear that up for you.

Get well soon.

[chiang mai]

1 hour ago, Dcheech said:

We are going to have a boom.  Happy Days Are Here Again! 

Delete

Edited September 3 by chiang mai

[watchcat]

10 hours ago, Gottfrid said:

Where do you find that I am anti to the people.

 

Never mind him, he just arrived from his local hoe bar.

[Xonax]

1 hour ago, chiang mai said:

Reverting to the mass tourism market is at odds with the desire to have a better class of tourist who spends more, perhaps they should go the whole hog and start to offer backpacker specials as well.

Backpackers are probably more profitable tourists, than the Chinese and Indian tourists they are currently targeting.

[ChipButty]

10 minutes ago, watchcat said:

 

Never mind him, he just arrived from his local hoe bar.

Nothing wrong with that

[RichardColeman]

Carbon emissions data for all these extra tourists please and exactly what they will be offsetting it with

[ChipButty]

7 minutes ago, Xonax said:

Backpackers are probably more profitable tourists, than the Chinese and Indian tourists they are currently targeting.

I would say the locals benefit more from backpackers than the Chinese

[Muhendis]

I find it a bit disconcerting that all we ever seem to hear about is the tourist industry in Thailand.

I believe that is 20% of the economy.

It would be interesting to know what the other 80% is earning for Thailand and a few success stories to go with it. 

[Gottfrid]

1 hour ago, MalcolmB said:

The 1.8 trillion is the remainder of the year.

The 3.5 trillion is for the whole year.

i can see how you got confused and then all frustrated.

Glad I could clear that up for you.

Get well soon.

You must be really uninformed. As an alternative, you are just playing dumb. There is a third alternative as well, but nothing we need to post about. Let´s get down to the facts instead. 

What you are insinuating, is that they have made a lot already, that is not included in the 1,8 trillion baht, as you belief is that amount is what more they will make this year, right?

That´s just pure misinformation or you spreading lies. The 1,8 trillion, is what they have generated so far this year. The article below clearly state they aim to push the annual total up to nearly 36 million tourists, which are generating, still a total, of 1,8 trillion baht. Later down it stands as of sept 1, the total of foreign arrivals reached 23 million.

Just so you get it a little bit more, because it takes a lot for things to sink in with you. Just take a minute to read before you post more misinformation.

2019 was the record year for Thailand regarding tourism revenue, which still stands. Have you read anything about that they are going to break that record with as much as you claim, as your 4 month will give 1,8 trillion more? That´s just pure garbage and foolishness.

This link:
Will give you this information: Thailand Tourism Statistics Statistics: Market Data Report 2024 (worldmetrics.org)

• The revenue generated from international tourism in Thailand reached $60 billion in 2019.

Do you really think that the record year 2019, that reached a total of about 2 trillion, will be almost same as your fake 1,8 trillion the last 4 month this year?

Get a grip! You see, you didn´t clear up anything, more than creating more lies and misinformation.

After that, I am in no need to get well. Here it seems like you clearly missed you doctors appointment.

 

15 hours ago, snoop1130 said:

Thailand is on track to witness a dramatic uptick in foreign arrivals, targeting an impressive 12.2 million visitors in the final four months of 2024. This expected influx aims to push the annual total to nearly 36 million tourists, generating an anticipated 1.8 trillion baht in revenue, according to the Tourism Authority of Thailand (TAT).

 

TAT Governor, Thapanee Kiatphaibool, attributes this optimistic forecast to several key factors. The visa-free scheme, an array of festive events, and the resumption of international flights, now at 82% of their 2019 level, are all set to give tourism a significant boost. As of September 1, foreign arrivals have already reached 23 million, with substantial numbers coming from East Asia—particularly China—followed by Europe and South Asia.

 

However, the road ahead isn't without its hurdles. Thapanee noted that fierce competition from other Asian destinations, global economic unpredictability, and geopolitical conflicts pose significant risks. Despite these challenges, the domestic tourism landscape looks promising, with TAT projecting 72.5 million local trips and a revenue injection of 335 billion baht over the next four months.

 

In a strategic move to capture the Chinese market, TAT recently signed a letter of intent with Nanjing Tuniu International Travel Service on August 30. This partnership aims to attract Chinese tourists, especially independent travellers, through data sharing and joint participation in travel events. Nonglux Yooyendee, Director of TAT’s Shanghai office, highlighted ongoing collaborations with Tuniu, citing summer camp trips for Chinese students as an example.

 

Edited September 3 by Gottfrid