November 21, 20241 yr Thailand Tourism Soars with 30 Million Visitors in 2024 Thailand's tourism is thriving, with over 30.5 million foreign visitors between January and mid-November, generating 1.43 trillion baht in revenue. Key markets include China (5.97 million tourists), Malaysia (4.36 million), and India (1.82 million). The Loy Krathong festival spurred a 4.53% increase in short-haul arrivals from China, Japan, and South Korea. High season is expected to bring more European visitors, aided by expanded airline seat capacity and eased visa rules. With a target of 36.7 million tourists this year, Thailand is nearing its pre-pandemic peak of 40 million in 2019.
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