More Thais Staying Single, Impact on Weddings and Florists

[snoop1130]

Photo courtesy of Thailand Foundation

 

An increasing number of Thais are choosing to remain single, driven by changing social norms, financial pressures, and rising expectations for partners. This shift is affecting businesses tied to romance, such as wedding planners and flower shops.

 

A 2023 survey by the National Statistical Office revealed that 20% of Thais are single, with the majority living in urban areas. Among those aged 15 to 49, who make up about 40.9% of the population, many are embracing a lifestyle focused on self-fulfillment, prioritizing travel, beauty, housing, and dining over marriage.

 

Financial concerns are leading some to delay marriage, preferring to secure their future first. Many singles also have higher expectations for potential partners, including criteria like income and relationship history. Long working hours further limit social interactions needed to find partners.

 

Setthawut Naruemityarn, owner of the Wedding is ME planning service, notes that while some financially secure Thai couples continue to marry, there is a trend toward smaller, less costly weddings. This reflects broader changes in Thai wedding customs, with a preference for intimate celebrations.

 

 

Generational shifts are reshaping wedding traditions. While Baby Boomer parents often valued social status and lavish weddings, today’s Generation Y and Z prefer simpler, more personal events. Many couples infuse Western influences into their weddings, favoring smaller gatherings in cozy venues over grand hotel ballrooms.

 

Thonglor Kulabsawat from Toi Flower Shop has noticed that younger generations are purchasing fewer flowers, opting for lifestyle gifts instead. To stay competitive, his shop is updating its designs and techniques.

 

Despite changing trends, Thonglor is hopeful. As young people mature and expand their social circles, he anticipates more opportunities for flower purchases, reflecting life’s milestones and celebrations, reported The Thaiger.

 

-- 2025-02-13

 

 

[Sir Dude]

I don't blame them really, as having a relationship/getting married/ having a family is fraught with problems/expenses and there are no government incentives to do it. I have talked to many young people and they see it as a trap.... with financial servitude attached. Good luck trying to convince them to play the game on this one.