Vietnam steps up dragon fruit exports to Australia as Chinese orders drop

[ASEAN NOW News]

Dragon fruits are seen at a farm in Binh Thuan Province in December 2021. Photo by VnExpress/Viet Quoc

 

Large volumes of dragon fruit are being exported to Australia though it is currently the harvest season there for the fruit.

 

According to VN Express, twenty-eight tons were shipped to Western Australia and South Australia last week by 4 Ways Fresh and Australia Flower, according to the Vietnam Trade Office in Australia.

 

Australia Flower is set to export another fourteen tons this week.

 

Several retailers like Dai Phat and MCQ are selling the fruit at the equivalent of VND200,000 ($8.84) per kilogram.

 

The exporters said they are targeting young consumers in Australia.

 

The Vietnam Trade Office is offering promotions to retail buyers that include air tickets, toys, and other gifts.

 

Last year Vietnamese dragon fruit exports to Australia grew by 14 percent despite the Covid-19 pandemic.

 

Vietnamese farmers grow 1.4 million tons of the fruit every year, and most of it ends up exported to China.

 

However, industry insiders said China has been increasing its area under the fruit in the last three years and would become self-sufficient in another five years, meaning Vietnamese exporters need to look for other markets.

 

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