Phuket livestream targeting Chinese tourists attracts 15 million viewers

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A livestream from Phuket, aimed at selling tourism products to the Chinese, attracted 15 million viewers and generated 150 million baht in revenue for Thai tourism.

 

The Super World Trip Boss Live on Wednesday, February 28, was the second such event and was organised by Trip.com, a multinational travel service with 45,000 employees based in Shanghai. The event was organised in partnership with the Tourism Authority of Thailand.

 

Nation Thailand reports that the first livestream was held in Bangkok on January 31, attracting more than 20 million online viewers and revenue of more than 220 million baht.

 

By Peter Roche

PHOTO: Amarin TV

 

Full story: PhuketGO 2024-03-02

 

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[flyingtlger]

I like the gal on the left😍!