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Unveiling ‘Riviera Thailand’ & the ‘Royal Coast’

By Hua Hin Today

 

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Unveiling ‘Riviera Thailand’ & the ‘Royal Coast’

 

The government plans to unveil a high-end tourism campaign, ‘Riviera Thailand’, to boost tourism in the western coastal provinces with Hua Hin front and centre.

 

According to a March Bangkok Post report; Tourism and Sports Minister Weerasak Kowsurat has been instructed by the Deputy Prime Minister Dr Somkid Jatusripitak to unveil the “Riviera Thailand” campaign. This follows a Cabinet retreat in Phetchaburi last month when a proposal to turn a stretch of coastline southwest of Bangkok into a Thai Riviera was approved in principle.

 

The Minister said that Dr Somkid wants the project to boost tourism on the Andaman coast of Phetchaburi, Prachuap Khiri Khan, Chumphon and Ranong; a coastline of some 500 kilometres. Dr Somkid noted that holidaymakers often visited seaside tourist destinations east of the Gulf of Thailand without paying attention to the Andaman Sea on the western side.

 

Full Story: http://www.huahintoday.com/local-news/unveiling-riviera-thailand-the-royal-coast/

 
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-- © Copyright Hua Hin Today 2018-30-3
Posted

A couple of weeks ago it was "Miami Pattaya" now we are looking at "Riviers Hua Hin" . Someone has been to a travel show and come home with a few glossy brochures and a couple of half baked ideas.

 

To get close to the same league of these other places there needs to be a serious look at infrastructure and professional policing. A glossy brochure will get some folk there once but those folk will spread the word if the experience was not up to scratch.

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Posted

Where are you going to get the clean water and beach sand? 

May need some world class resorts too. 

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