TAT sends out latest TVC 'Miss You' to the world

The Tourism Authority of Thailand (TAT) has launched its latest in a series of TVCs, with the new one 'Miss You' sending out an emotional message to people around the world that Thailand cannot wait to welcome everyone back in the not-too-distant-future.

TAT video screenshot

Bangkok, 11 March, 2021   – The Tourism Authority of Thailand (TAT) has launched its latest in a series of TVCs, with the new one ‘Miss You’ sending out an emotional message to people around the world that Thailand cannot wait to welcome everyone back in the not-too-distant-future.

The TVC, while conveying a message of how much Thailand misses international visitors, also pulls at the heart strings of any viewer who is longing to return and experience the people, culture, and beaches of Thailand once again.

It starts with images of a paper airplane flying into the sunset and over a sea of mist. That fades into a stunning sunset image over Phang Nga Bay before cutting to a sequence of azure seas, colourful coral reefs, and a yacht anchored offshore at sunset.

The Thailand nostalgia tour continues with an overhead drone shot of cyclists on a winding evergreen mountain road, a woman skipping through sunflower fields in full bloom, and a bamboo viewing platform overlooking a sea of mist with a field of purple flowers in the foreground.

After more ocean sunset sequences a colourful old town shot gives way to the people-centric theme that is core to the VDO: A Thai auntie offering an omelette over rice, a barista, and a potter making ceramic art who all miss you.

Source:

The final sequence again presences the beauty of the Thai coast at sunset with a family running along the shoreline before closing with another take on the opening shot of a young boy playing with his paper airplane, an analogy of the viewer’s airplane touching down in Thailand again.

Throughout the VDO, images are juxtaposed with a voice-over and closed captions that reinforce an emotional message of love and longing: “Hello, there. We miss you so much! It’s been a while, how are you? You know, Thailand has something to tell you. The scenery is so much more amazing, and we look forward to welcoming you back. Waiting for your tight hugs, your pondering moments, your attention, your quality time well spent. Here in our country, people await your return, too. Auntie Toi the wok master, Nut the barista, Uncle Pong the potter, they all miss you. Lastly, we just want to tell you to take good care of yourself and we look forward to seeing you. With all the love from Thailand.”

TAT is sharing the new TVC on global media channels in addition to its social media accounts and worldwide offices with the #AmazingThailand.

Source: https://www.tatnews.org/2021/03/tat-sends-out-latest-tvc-miss-you-to-the-world/

19 minutes ago, webfact said:

You know, Thailand has something to tell you.

Vaccinated individuals can avail of exclusive Thai quarantine hospitality for 7 days, before they are allowed to mingle with Auntie Toi and Uncle Pong.

Yes, maybe, but this is how the world sees trying to get back into Thailand in reality 

 

This has got to be the worst commercial ever. What a load of cr@p.  The people at TAT are desperate to hold onto their jobs.  They come up with this piece of trash.  Sack the lot of them.

These guys don't play the bugle.... they play the TROMBONE... Can't they just shush for a while?

2 hours ago, webfact said:

The Tourism Authority of Thailand (TAT) has launched its latest in a series of TVCs

TAT is thailand's version of slapstick comedy

Couldn’t they at least get the English correct - this is meant for international consumption right ?

2 hours ago, webfact said:

  ‘Miss You’

Well I'll bet you do! Good time to get your tourism act together if that's even possible!

2 hours ago, webfact said:

Thailand has something to tell you.

We're in deep do do! Up ship creek without a paddle!

So T.A.T. come up with this ad, saying we miss you, ha,ha,ha, wrong, should have said we miss your money, we miss fleecing you at National monuments/parks.

 

3 hours ago, webfact said:

The final sequence again presences the beauty of the Thai coast at sunset with a family running along the shoreline before closing with another

shot of a pipe pumping black gunge into the sea near w/s ..

It would have been nice if TVC was put into the long form of what it means,  wouldn't you think?

  I will wait as I know that some forum user knows this information. Thanks

Geezer

I got all emotional seeing the Article and the picture, makes me wonder when I can return to Thailand and take in the breath taking beauty, the warm hospitality, the endless scams and the....Wait, what am I saying I live here, silly me.

At least they were smart enough to use a paper plane and not the bankrupt Thai Airways!

I thought some honest - and admittedly sarcastic - edits were warranted here:

It starts with images of a paper Thai Aiways airplane flying into bankruptcy the sunset and over a sea of mist smoke from burning sugar cane fields. That fades into a colour-corrected stunning sunset image over Phang Nga Bay choked with day tripper boats before cutting to a sequence of brownish azure seas littered with floating plastic garbage, dying colourful coral reefs trampled on by ignorant tourists, and an yacht anchored overloaded passenger ferry sinking offshore at sunset.

The Thailand reality nostalgia tour continues with an overhead drone shot of cyclists being mown over by recklessly speeding, stone-drunk motorists on a winding evergreen potholed provincial mountain road, a woman skipping through sunflower ganja fields in full bloom, and a bamboo viewing platform illegally built in a nature reserve overlooking a blanket of air pollution sea of mist with an army of peddlers selling useless trinkets "Made in China" scurrying around field of purple flowers in the foreground.

After more doctored ocean sunset sequences a dilapidated colourful old town shot gives way to the hypocrisypeople-centric theme that is the core lie to the VDO: A Thai auntie offering an overpriced omelette over rice much lamenting how many children she has to feed because her husband ran off with the mia noi, a barista charging you four times the local price for a cup of coffee, and a potter making tacky ceramic art that you cannot possibly fit into your luggage without it arriving shattered into pieces -- who all miss your money.

Miss you (ps - when you go home?)

3 hours ago, webfact said:

an overhead drone shot of cyclists on a winding evergreen mountain road,

Was going to say something about this accident waiting to happen but Misterwhisper did it so much better above.  Shame his post can't appear on a TAT desk risking deportation and/or being sued for damages.

3 hours ago, webfact said:

The Tourism Authority of Thailand (TAT) has launched its latest in a series of TVCs, with the new one 'Miss You' sending out an emotional message to people around the world that Thailand cannot wait to welcome everyone back in the not-too-distant-future.

As the world sends T.A.T a "Dear John" letter back.... keep your quarantine & tracking devices.

23 minutes ago, Misterwhisper said:

I thought some honest - and admittedly sarcastic - edits were warranted here:

It starts with images of a paper Thai Aiways airplane flying into bankruptcy the sunset and over a sea of mist smoke from burning sugar cane fields. That fades into a colour-corrected stunning sunset image over Phang Nga Bay choked with day tripper boats before cutting to a sequence of brownish azure seas littered with floating plastic garbage, dying colourful coral reefs trampled on by ignorant tourists, and an yacht anchored overloaded passenger ferry sinking offshore at sunset.

The Thailand reality nostalgia tour continues with an overhead drone shot of cyclists being mown over by recklessly speeding, stone-drunk motorists on a winding evergreen potholed provincial mountain road, a woman skipping through sunflower ganja fields in full bloom, and a bamboo viewing platform illegally built in a nature reserve overlooking a blanket of air pollution sea of mist with an army of peddlers selling useless trinkets "Made in China" scurrying around field of purple flowers in the foreground.

After more doctored ocean sunset sequences a dilapidated colourful old town shot gives way to the hypocrisypeople-centric theme that is the core lie to the VDO: A Thai auntie offering an overpriced omelette over rice much lamenting how many children she has to feed because her husband ran off with the mia noi, a barista charging you four times the local price for a cup of coffee, and a potter making tacky ceramic art that you cannot possibly fit into your luggage without it arriving shattered into pieces -- who all miss your money.

I see you've been here a while and payed attention to the reality and not the T.A.T. BS

4 hours ago, webfact said:

with the new one 'Miss You' sending out an emotional message to people around the world that Thailand cannot wait to welcome everyone back in the not-too-distant-future.

and here is the world's video to Thailand:

 

How much is it these days for a tight hug?

And all to the gentle sound of the Abba song " Money, Money, Money " playing in the background. ????

Half-expecting a TAT version of "You'll be Back" from Hamilton.

4 hours ago, Cake Monster said:

And all to the gentle sound of the Abba song " Money, Money, Money " playing in the background. ????

Not to mention that other one... you know, the one that (allegedly) painted Bangkok in a (supposedly) bad light.

Should have said:

 

 

TAT sends out latest TVC 'Miss Your money, handsome farangs' to the world