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LISA Effect: Orange Juice Demand Soars in Buriram Province, Almost Sold Out


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Posted

BLACKPINK’s Lisa triggers skyrocketing sales of freshly squeezed orange juice in Buriram
by Samantha Rose

 

image.jpeg

Picture courtesy of Sanook

 

Showing immense influence, Lisa Manoban, also known as Lisa of the famed South Korean girl group BLACKPINK, has sparked a rush to purchase freshly squeezed orange juice. This followed a post by the talented Thai singer on her Instagram, where she was seen enjoying a drink of the citrus delight, which led to a boost in juice sales, particularly in her northeast home province, Buriram.

 

Lisa, who has consistently used her platform to highlight Thai products, once again demonstrated her significant influence. Following a simple post that saw the star sipping on orange juice, a quirky orange emoji accompanied her caption. This resulted in numerous fans joking about a potential increase in the sale of orange juice products.

 

In the past, Lisa’s posts on Instagram relating to Thai products have consistently triggered a marketplace shortage for those same products. These included items such as Thai Siang Pure Balm, milk pouches from Nong Pho, standing-eat meatballs, Silom Roti, grilled pork, and Thai tea.


Recently, it was reported that almost immediately after Lisa’s post, sales of freshly squeezed orange juice skyrocketed in the Buriram province. Vendors at different locations experienced a surge in customers eager to enjoy a freshly squeezed citrus delight, reported Sanook.

 

Full story: https://thethaiger.com/news/national/blackpinks-lisa-manoban-triggers-skyrocketing-sales-of-freshly-squeezed-orange-juice-in-buriram-province

 

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  • Haha 1
Posted
10 hours ago, OneMoreFarang said:

And what do you think of Pepsi advertisement with football players?

Does Pepsi spend all that money because they love those players? Or are there millions of idiots out there, all over the world, who will buy that drink because they saw some football players with cans of that drink?

Not to mention the £74.99 people pay for a football shirt with their favourite player's name on the back.

  • Like 1
  • Confused 1
Posted
8 hours ago, fondue zoo said:

We are a gullible breed...

But help the old ladies and buy the orange juice.

Why does Nike pay millions for sports champions to promote their products? Just a thought.

  • Confused 1
Posted
1 hour ago, youreavinalaff said:

Not to mention the £74.99 people pay for a football shirt with their favourite player's name on the back.

I thought I saw them on Sukhumvit for 200B or so. ???? 

Posted
9 minutes ago, ozimoron said:

She's Asian, it wouldn't have the same selling power.

And yet, there's supposed to be a shortage, or so some say.

Posted
15 hours ago, webfact said:

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Following the trend set by "LISA" of BLACKPINK, numerous stores in Buriram are experiencing a booming demand for freshly squeezed orange juice, with supplies almost running dry.

 

When LISA, a member of the K-pop group BLACKPINK, recently posted a photo holding a glass of orange juice, people began speculating whether the beverage was gaining popularity. Historically, any product endorsed by LISA tends to sell exceptionally well.

 

Dtbezn3nNUxytg04ajW8uRpIdwGJNMXPIa3ncH1gUUg2GB.jpg

Picture: Thai Rath

 

As predicted, after her post, the atmosphere in the orange juice market in Buriram changed instantly. Every juice stand witnessed an influx of customers of all ages, ordering and drinking to their heart's content. Some sellers even started offering home deliveries to meet the soaring demand.

 

Mrs. Samniang Nopkhun, 61, residing at No. 28, Moo 13, Chumhed District, Buriram, revealed that she loves orange juice but rarely got a chance to drink it due to limited availability. Inspired by her daughter's suggestion, she decided to have a glass right away. She admitted that the "LISA effect" had indeed swept through Buriram, creating a real impact.

 

Dtbezn3nNUxytg04ajW8uRpIdwGJNMXOqeCVrQsqkqsEde.jpg

Picture: Thai Rath

 

Mr. Surachai Kosikorn, 45, owner of a fresh orange juice stall at Klontom Market, added that they already had standard orange juice for sale, but since LISA's post, both existing and new customers flocked to buy in significant numbers. Some even requested home deliveries, acknowledging the genuine impact of the "LISA effect" in Buriram.

 

Dtbezn3nNUxytg04ajW8uRpIdwGJNMXPO1cDPEQB0EpjVG.jpg

Picture: Thai Rath

 

Note: The translation aims to capture the essence of the original text while ensuring natural fluency in English. The word count has been limited to 150 words to maintain conciseness.

 

Top Picture: Thai Rath

 

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Posted (edited)
14 hours ago, OneMoreFarang said:

And what do you think of Pepsi advertisement with football players?

Does Pepsi spend all that money because they love those players? Or are there millions of idiots out there, all over the world, who will buy that drink because they saw some football players with cans of that drink?

That is slightly different.  It's about building a brand image through association and would mostly target people who drink cola anyway.  I can't imagine many people who previously had zero interest in cola would seek out the drink simply because Messi is on the can (although you cannot completely rule it out). 

 

This is just people seeing someone drinking orange juice and wanting to do the same thing.  Literally "Oh, Lisa is drinking orange juice.  I want to drink orange juice now."  Are they even drinking the same type of orange juice?  It doesn't look like any freshly squeezed orange juice I've ever seen, and it it doesn't look like what Lisa is drinking either.

Edited by BangkokReady
  • Like 1
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Posted
28 minutes ago, Liverpool Lou said:

Fresh orange juice causes diabetes?

It doesn't cause diabetes, but from the blood sugar level point of view it is about as bad as drinking coke. 

Posted
55 minutes ago, ozimoron said:
1 hour ago, Liverpool Lou said:

Fresh orange juice causes diabetes?

surprised?

Did you even check before commenting?  So sure of being right?  ????

 

Quote

Once regarded as a healthy drink, recent research indicates that that regular consumption of fruit juice may increase the risk of developing type 2 diabetes.

 

Studies have found that drinking three portions of fruit juice a week was associated with an eight per cent increase in diabetes risk.

 

https://www.diabetes.co.uk/food/juice-and-diabetes.html

Posted (edited)
29 minutes ago, BangkokReady said:

Did you even check before commenting?  So sure of being right?  ????

 

Of course I do.

 

Once regarded as a healthy drink, recent research indicates that that regular consumption of fruit juice may increase the risk of developing type 2 diabetes

 

Fruit juice has some benefits, however the benefits are generally outweighed by the disadvantage of the sugar content.

 

https://www.diabetes.co.uk/food/juice-and-diabetes.html

Edited by ozimoron
Posted

Lisa is a very popular young lady and in these days of online and other influencers, she is followed by millions, young and old alike. Example, we recently got a dog and when we started discussing a name for, our eight year old instantly said it should be Lisa!! Our dog is called Lisa.

 

Remember when Lisa, not our dog, said she liked a dish from a small food stall near Buriram railway station? They had three hour queues for a while after that.

 

Personally, I don’t like that orange juice.

 

There is a sinister twist to this. Because Lisa is an internal star, she works with many organizations and brands, one of which was a whisky company. The sinister aspect is that a very shady Thai government spokesman warned children of the potential consequences of being seen to endorse such a product in any way … he was warning children. Like it or not, we have to look after our kids!


Otherwise, Lisa and BlackPink are very popular in our household!

Posted
7 hours ago, todlad said:

Remember when Lisa, not our dog, said she liked a dish from a small food stall near Buriram railway station? They had three hour queues for a while after that.

The thing that makes it so daft, is that they aren't going out to find the same brand of OJ as Lisa was drinking.  They're just finding some random OJ on a stall somewhere.  It makes no sense.

Posted
On 7/25/2023 at 7:58 AM, proton said:

Maybe the market is not old blokes????

 

Still a racket. Us old blokes lived through the 60s, 70s and 80s. We know what good music is. This isn't it. It's all image.

Have some respect for your elders, you little toerag!

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