I'm writing a personal letter to the owners of Chang Beer.

[WineOh]

I want to know exactly why they changed their recipe, lowered the alcohol content and decided to discontinue an excellent beer.

The old Chang was great, at 6.4% ABV I believe and a lovely smooth taste.

This new stuff just doesn't cut it for me.

Too gassy, no real taste and too weak.

If the sole reason to change their product was to avoid tax (which I suspect it was) then surely they can re-release the old drink as kind of like a niche product?

There are other high percent beers available at 7/11 but they just don't taste the same.

The old Chang was my drink of choice when it was in the brown bottle.

Now I never buy it and it's a real shame ???? 

 

Bring back the old Chang now! 

 

Edited January 7, 2021 by Liverpoolfan

[JayClay]

Good luck with that

[pgrahmm]

Wow, I never even thought enough of beer to even drink it, even going back to my school days.....Let alone, write a letter about it.....

 

Best of luck with your quest.....

[WineOh]

1 minute ago, pgrahmm said:

Wow, I never even thought enough of beer to even drink it, even going back to my school days.....Let alone, write a letter about it.....

 

Best of luck with your quest.....

The old Chang has a special place in my heart going back to my backpacker days. ????

I would like them to bring it back as it was the only beer that stood out from the rest.

The rest all taste alike. 

[Fat is a type of crazy]

I must admit I noticed it too. Chang used to be distinctive and had a particular taste and it seemed at some point to become somewhat boring.

[darksidedog]

I agree with the OP. Chang was my regular beer until they changed it. I could not believe how awful the new weaker beer was and haven't drunk any since. At the time I actually did write to Chang asking them how they could do something so dumb to take a winning formula and change it to garbage, but of course, never received a reply.

[WineOh]

7 minutes ago, Fat is a type of crazy said:

I must admit I noticed it too. Chang used to be distinctive and had a particular taste and it seemed at some point to become somewhat boring.

the big change came when they changed from brown to green bottles and lowered the alcohol content to 5%.

It happened around 2015 I think.

[WineOh]

Brown bottled chang was easily my favorite beer in Thailand by a country mile.

I would drink it everywhere I went.

 

I would like them, if possible, to bring it back as a sideline niche product.

Even if they charge 50/60 baht for a small bottle at 7/11 I will still pay it.

[VocalNeal]

^ Have you tried Chang Cold Brew 25 year anniversary?

[WineOh]

7 minutes ago, VocalNeal said:

^ Have you tried Chang Cold Brew 25 year anniversary?

No. But I've heard it's similar to the current stuff available. 

[TSF]

Yes, I've noticed it's weaker, watery taste too. I'm actually a Heineken drinker but the M&P shops around me only stock Chang/Leo/Sing so I sometimes buy Chang and as I said notice a difference.

[WineOh]

2 minutes ago, TSF said:

Yes, I've noticed it's weaker, watery taste too. I'm actually a Heineken drinker but the M&P shops around me only stock Chang/Leo/Sing so I sometimes buy Chang and as I said notice a difference.

The difference is huge (to me at least) hence my taking positive actions to try to persuade them to bring the old one back!

I do know some people in the beer business who can help too,

and before you ask, I mean people that work in the factories, not the woman selling me the beer at the shop ????

[Orton Rd]

18 minutes ago, VocalNeal said:

^ Have you tried Chang Cold Brew 25 year anniversary?

That is even weaker than 5%, Tapper or Cheers extra if you can;t get Lao dark

Edited January 7, 2021 by Orton Rd

[cyril sneer]

new Leo is good (for taste not strength)

 

not mixing with ice helps too

[Bangyai]

Switch to Lao Khao and bitter lemon. 40 degrees and after the first couple you couldn't care less about the taste .  Or anything else come to think of it.

[WineOh]

1 minute ago, cyril sneer said:

new Leo is good (for taste not strength)

 

not mixing with ice helps too

I didn't even know there was a new Leo?

[WineOh]

1 minute ago, Bangyai said:

Switch to Lao Khao and bitter lemon.

I haven't got to that desperate stage yet mate ????

[zyphodb]

37 minutes ago, VocalNeal said:

^ Have you tried Chang Cold Brew 25 year anniversary?

Yes, not impressed, to my taste the 5% ordinary Chang tastes better. 

[Natai Beach]

The old Chang’s alcohol quantity varied considerably. Sometime drink three large ones and feel nothing, other times after three I was well on the way. 
 

We would always stock up when we discovered a “hot batch”. 

 

 

[WineOh]

7 minutes ago, Natai Beach said:

The old Chang’s alcohol quantity varied considerably. Sometime drink three large ones and feel nothing, other times after three I was well on the way. 
 

We would always stock up when we discovered a “hot batch”. 

 

 

the old Chang was always by my side when at the beach.

Order a burger? Big Chang.

Fried Rice? Small Chang.

Take a bird out for dinner? Chang tower ????

[Cake Monster]

1 hour ago, Liverpoolfan said:

the big change came when they changed from brown to green bottles and lowered the alcohol content to 5%.

It happened around 2015 I think.

Just when the UK and EU hiked the Taxes on stronger Beers

[Ron jeremy]

Beer in green bottles is just wrong 

[colinneil]

5 minutes ago, Ron jeremy said:

Beer in green bottles is just wrong 

Beer in any bottle is just wrong.

 

 

I am ok, got my crash helmet on, ready for all the bricks coming my way.????

Edited January 7, 2021 by colinneil

[AlfHuy]

1 hour ago, Liverpoolfan said:

I want to know exactly why they changed their recipe, lowered the alcohol content and decided to discontinue an excellent beer.

The old Chang was great, at 6.4% ABV I believe and a lovely smooth taste.

This new stuff just doesn't cut it for me.

Too gassy, no real taste and too weak.

If the sole reason to change their product was to avoid tax (which I suspect it was) then surely they can re-release the old drink as kind of like a niche product?

There are other high percent beers available at 7/11 but they just don't taste the same.

The old Chang was my drink of choice when it was in the brown bottle.

Now I never buy it and it's a real shame ???? 

 

Bring back the old Chang now! 

 

Apply for a job.

 

Liverpoolfan as "Head Beer Sommelier" ????

[Bruce Aussie Chiang Mai]

The Sigha "U beer" tastes better, think has more hops. Is cheaper to buy also. When you write the letter enclose a few labels.

[WineOh]

Just now, Bruce Aussie Chiang Mai said:

The Sigha "U beer" tastes better, think has more hops. Is cheaper to buy also. When you write the letter enclose a few labels.

I shall post a copy of the typed up letter here when It’s ready ????

[2long]

Although LiverpoolFan/the OP often starts threads crying out for attention and maybe doused with some made up stuff to add effect, I'm really enjoying some of the content. 

I remember the one where he drank only wine and lots of it. Then there was the one arguing about happy hour prices in Pattaya. Plus several other memorable rants. Please don't stop, even if they're made up.

 

Oh, on a side note although many Thai men and 'dirty farang' might call me a pussy for drinking weaker/cleaner/pricier beer, I know what I'm doing. The 'taste' of many cheap and strong beers comes from the chemicals added to it. Anyone on this sub-forum should know that you just can't make any alcoholic drink cheaply and quickly while maintaining quality. The cheaper it is the quicker it was made and the higher its ABV. Liver says no. LiverpoolFan says yes please.

 

'Taste' isn't just on the tongue. 

[KarenBravo]

Chang has always been an awful beer.

Edited January 7, 2021 by KarenBravo

[jvs]

9 minutes ago, Bruce Aussie Chiang Mai said:

No better still tastes like Gin's P#ss

I am not even going to ask you how you know that.

[WineOh]

1 minute ago, KarenBravo said:

Chang has always been an awful beer.

Compared to the new version the old one tastes like liquid gold!